Rethink, resist, refocus! Maximising your marketing budget in tough economic times
30-second summary: Erica Gunn, CMO at Canto, offers a guide to maximizing your marketing budget in tough economic circumstances Don’t wait and take action now. Walk in your customers’ shoes and understand their needs better. Maximize your potential, make the most of your martech stack, and be agile and responsive, not reactive Make smart investments into…
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